Radio Ngoma is a news, talk, Business, and sports Radio Station in the Western and North rift parts of Kenya. We lead Western and North Rift regions in conversation. The more you listen, the more you’ll know. 90.7 FM in North Rift and 99.9 FM in Western Kenya.
Radio Ngoma broadcast in the Swahili language, 24 hours a day, seven days a week, with its headquarters at Ebby towers, Kitale, Trans Nzoia County. It was established in 2020 and it has continued to gain popularity owing to its unique programming.
It is also the first Radio station to introduce the ‘talk’ format and current affairs programming. The current listenership stands at 4,000,000 Monday-Friday and 750, 000 per average of 7 days. Its core listeners fall into the age bracket 25-65, with a 50% Female / 50% Male split.
Radio Ngoma is a rich mix of talks, news, Business, Sport, Music, and topic-driven features. The core Radio Ngoma listener is a Modern Kenyan: a mature, sophisticated, socially conscious individual rooted in information. The Modern Kenyan is a progressive thought-leader who is self-determining, discerning, well-informed, and a player in the global environment.